Recent Marketing & Advertising Acquisitions in Texas
Acquisition Volume in Marketing & Advertising in Texas by Year
Last 5 years
Texas marketing and advertising acquisitions often center on expanding capabilities across the full customer-acquisition stack—creative and production, performance channels, and newer automation or data layers.
Recent deals include EWR Digital acquiring Modalpoint to broaden oil & gas market-insight and commercialization strategy capabilities, as well as Edge226 acquiring Adscend Media to strengthen cross-channel, reward-based performance advertising (including in-app, CTV, and Offerwall solutions).
In addition, several transactions focus on digital commerce and revenue execution: CQL acquiring Riess Group to build a unified commerce agency, Centerfield acquiring ConsumerVoice to expand digital commerce and audience reach, and Conquer.io acquiring Full Circle Insights to unify sales engagement and marketing attribution in a Salesforce-native platform.
What Stands Out
- Capability expansion is a common thread: deals add marketing automation, analytics/attribution, or cross-channel performance tools.
- Texas locations cluster in operating hubs such as Houston and Austin, with multiple targets described as Texas-based.
- Digital commerce and “unified commerce” show up repeatedly, including Shopify/POS integration and marketplace-focused marketing.
- Recurring buyer types include private equity-backed platforms and specialized digital agencies—often looking to broaden end-to-end B2B or multi-location client service.
| Buyer | What the acquisition is framed to expand |
|---|---|
| EWR Digital | Oil & gas market insight + advisory/marketing capabilities |
| Edge226 | Unified performance marketing across in-app, CTV, and rewarded ads |
| CQL | Unified commerce for ecommerce + POS via Shopify expertise |
| Conquer.io | Salesforce-native sales engagement + marketing attribution |
-
February 16, 2026
- Buyer
- EWR Digital
- Target
- Modalpoint
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Houston-based EWR Digital has acquired Modalpoint, an oil and gas market-insight and commercialization-strategy brand founded by Mark LaCour. The acquisition expands EWR Digital's advisory and marketing capabilities for oil & gas and other industrial B2B markets, with Modalpoint operating as an energy market insight and research platform under EWR ownership.
-
February 9, 2026
- Buyer
- Mubadala Capital, TWG Global, Apollo-managed funds (Apollo Funds)
- Target
- Clear Channel Outdoor Holdings, Inc.
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) has entered into a definitive agreement to be acquired by Mubadala Capital, in partnership with TWG Global, in an all-cash transaction valued at an enterprise value of $6.2 billion. Under the terms, Clear Channel shareholders will receive $2.43 per share in cash, representing a 71% premium to the unaffected share price, and the deal is expected to close by the end of Q3 2026 subject to regulatory approvals and shareholder approval.
-
October 14, 2025
- Buyer
- Mod Op
- Target
- Ascend Marketing
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Mod Op, a full-service digital marketing agency based in Miami, has acquired Ascend Marketing, a tech-enabled marketing services firm that specializes in marketing automation, martech enablement, and account-based marketing (ABM). The deal expands Mod Op's end-to-end B2B marketing capabilities by adding advanced data, automation and CRM integration expertise to its service offering.
-
September 10, 2025
- Buyer
- CQL
- Target
- Riess Group
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
CQL, a Shopify Platinum digital commerce agency based in Grand Rapids, Michigan, has acquired Riess Group, a Shopify Platinum partner with offices in France and Texas, to create a leading unified commerce agency combining ecommerce and point-of-sale (POS) expertise. Riess Group founder Mike Riess will join CQL as VP of Unified Commerce and Managing Director, EMEA, as the combined firm expands capabilities to serve mid-market through enterprise retail, fashion and entertainment brands.
-
August 25, 2025
- Buyer
- Centerfield
- Target
- ConsumerVoice
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Addon
Centerfield, a Platinum Equity–backed digital customer acquisition platform, has acquired ConsumerVoice, a digital commerce platform that curates and promotes products on sites including ConsumerVoice.org and BuyersReport.org. The add-on expands Centerfield's digital commerce capabilities and audience reach, enabling cross-sell opportunities for Centerfield's Dugout platform and serving new categories for its brand clients.
-
July 17, 2025
- Buyer
- Edge226
- Target
- Adscend Media
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Edge226, a mobile-first performance marketing platform, has acquired Adscend Media, an Austin-based provider of rewarded advertising solutions and the industry-leading Offerwall. The deal expands Edge226's cross-channel capabilities—combining in-app, CTV, and reward-based advertising—to offer a unified performance marketing solution and drive higher ROAS for advertisers.
-
- Buyer
- Conquer.io, Origami Capital Partners
- Target
- Full Circle Insights
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Conquer.io has acquired Full Circle Insights to combine sales engagement and marketing attribution capabilities into a unified Salesforce-native platform. Origami Capital Partners provided financing to support Conquer's acquisition, enabling capability expansion and greater analytics-driven value for revenue teams.
-
April 28, 2025
- Buyer
- TBA Worldwide
- Target
- SaleSurf Growth
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
TBA Worldwide has acquired SaleSurf Growth, a performance-driven Amazon marketing agency founded in 2022. SaleSurf Growth will operate as a standalone agency within the TBA Worldwide collective, bringing Amazon marketplace optimization and PPC capabilities to the network's DTC and e-commerce clients.
-
April 17, 2025
- Buyer
- Ignite Visibility, Mountaingate Capital, Capital Southwest Corporation
- Target
- Outliant
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Addon
Ignite Visibility, a San Diego-based digital marketing agency backed by Mountaingate Capital, has acquired Outliant, a web development and digital marketing firm that specializes in complex, multi-location clients. The deal expands Ignite Visibility’s technical web development capabilities and grows its team to over 350 professionals; financing was provided by Capital Southwest Corporation.
-
- Buyer
- Trinity Hunt Partners
- Target
- TNT Dental
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Growth capital
Trinity Hunt Partners has made an investment in TNT Dental, a Richardson, Texas–based digital marketing agency that provides SEO, paid media, and custom website development to dental practices. The investment establishes a specialized digital marketing platform focused on dental, legal, home services, and elective medical clients; TNT Dental's existing CEO Tom Gildersleeve will continue to lead the company alongside co-founders Tim Healy and Tim Kelley. Terms were not disclosed.
-
- Buyer
- Romph Pou Agency
- Target
- Twenty East Advertising, Lead Dog Digital, 85 Out
- Seller
- Steve Herber
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Romph Pou Agency (RP Agency), a Shreveport-based data-driven marketing firm, has acquired Tyler, Texas-based Twenty East Advertising and its sister companies Lead Dog Digital and 85 Out. The acquisition expands RP Agency's footprint in Texas and strengthens its traditional, digital and video production capabilities while preserving continuity for existing clients.
-
January 7, 2025
- Buyer
- Radius Global Market Research
- Target
- Illuminas North America
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Radius Global Market Research has acquired Illuminas North America, a multidisciplinary market research and data-science consultancy headquartered in Austin, Texas. The acquisition enhances Radius’s capabilities in technology-focused research, data science and customer insights to better serve its global B2B clients; financial terms were not disclosed.
-
December 6, 2024
- Buyer
- The Yadot Group
- Target
- Hitch Media
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
The Yadot Group has acquired Austin-based full-service advertising agency Hitch Media. The acquisition expands Yadot's integrated agency capabilities (creative, production, brand and performance media) and establishes a strategic anchor in the Austin market.
-
September 26, 2024
- Buyer
- New State Capital Partners, Panos Partners, Management of The Expo Group, Existing owners of The Expo Group
- Target
- The Expo Group
- Seller
- Existing owners of The Expo Group, Management of The Expo Group
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
New State Capital Partners has acquired a majority stake in Irving, Texas-based The Expo Group, a provider of trade show and live event services across North America. The investment was made in partnership with Panos Partners and with reinvestment from The Expo Group's management and existing owners; New State plans to support organic growth and accelerate the company's trajectory through strategic M&A.
-
September 19, 2024
- Buyer
- Benjamin Capital Partners
- Target
- New Thing Co.
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Benjamin Capital Partners has acquired New Thing Co., an Austin-based augmented reality (AR) rewards technology provider, to integrate AR into the Benjamin app's consumer cash-rewards 'Money Moments' marketplace. The acquisition brings New Thing's founders into Benjamin's product and engineering leadership and follows a $13 million financing round to scale the app and expand into new verticals including commerce, payments and advertising.
-
September 14, 2024
- Buyer
- The Yadot Group
- Target
- Socials Dallas
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
The Yadot Group announced it has agreed to acquisition terms to buy Socials Dallas, a Dallas-based experiential agency. The deal is framed as supporting Socials Dallas’s domestic and global expansion and helping Yadot further its media innovation strategy.
-
July 23, 2024
- Buyer
- Aletheia Marketing & Media Inc.
- Target
- Pluralytics
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Dallas-based Aletheia Marketing & Media Inc. has acquired Pluralytics, an AI-driven values-based content intelligence SaaS platform. The deal combines Pluralytics' ValuesFinder AI and behavioral-science models with Aletheia's media planning and campaign capabilities to deliver personalized, values-driven marketing solutions.
-
- Buyer
- Nickelytics
- Target
- On Touch Go
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Nickelytics, a Tampa-based provider of data-driven advertising solutions, has acquired On Touch Go, a programmatic DSP focused on digital out-of-home (DOOH) and rideshare screens. The deal gives Nickelytics access to On Touch Go's platform and more than 60,000 rideshare screens nationwide, enhancing its targeted advertising, analytics and mobility-focused DOOH offerings.
-
June 25, 2024
- Buyer
- The Uptown Agency
- Target
- RBA
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
The Uptown Agency has acquired RBA, a Dallas-based, award-winning creative advertising agency and Inc. 5000 company. The acquisition will absorb RBA's team and client portfolio to expand The Uptown Agency's creative and media capabilities and accelerate growth across client offerings.
-
June 18, 2024
- Buyer
- OuterBox, WILsquare Capital
- Target
- TopSpot
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Addon
OuterBox, a portfolio company of WILsquare Capital, has acquired TopSpot, a Houston-based performance marketing agency specializing in B2B and industrial markets. The add-on deal expands OuterBox's digital marketing platform and capabilities (SEO, paid search, web development, analytics) to deepen its reach in the B2B/industrial sector; terms were not disclosed.
-
May 17, 2024
- Buyer
- DevRight, LLC
- Target
- DTX Media, LLC
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
DevRight, LLC has acquired DTX Media, LLC, a Dallas-based corporate video production company; the transaction closed on May 17, 2024. The acquisition expands DevRight’s audio/visual and event production capabilities, combining DTX’s video and photography services with DevRight’s speaker development, brand and event offerings to provide a broader suite of services to corporate and event clients.
-
- Buyer
- BarkleyOKRP, Keystone Capital Management, L.P.
- Target
- Adlucent
- Seller
- Advantage Solutions Inc.
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Addon
BarkleyOKRP (a Keystone Capital portfolio company) has acquired digital performance marketing agency Adlucent from Advantage Solutions. The add-on expands BarkleyOKRP's e-commerce, retail media and performance marketing capabilities and brings Adlucent's ~180 employees and proprietary technology into the combined agency.
-
April 3, 2024
- Buyer
- Hahn
- Target
- MedVoice PR
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Hahn, a predictive marketing and PR agency based in Austin, has acquired MedVoice PR, an Austin-based health communications agency founded by Emily Schmitz. Schmitz will join Hahn as Senior Strategist in Hahn's newly formed Health & Nutrition practice led by Jen Cannon; financial terms were not disclosed. The deal adds health communications capability and medical-writing expertise to Hahn's food, beverage and health client offerings.
-
February 28, 2024
- Buyer
- Aptitude 8
- Target
- WORQFLOW
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Aptitude 8, an Elite HubSpot Solutions Partner, has acquired WORQFLOW, a HubSpot-focused revenue operations and web development partner. The deal brings WORQFLOW’s team and expertise into Aptitude 8 to expand capabilities in CMS, CRM, and RevOps and better serve enterprise-level HubSpot customers.
-
February 20, 2024
- Buyer
- Liquid Agency
- Target
- MindHandle
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Liquid Agency, a San Jose-based brand consulting and activation firm, has acquired Dallas-based employee branding and communications agency MindHandle to expand its employee experience (Ex) capabilities and better align Ex with customer and brand experience (Cx and Bx). MindHandle CEO Eric Harris will join Liquid Agency as practice lead for employee experience, and Liquid will integrate MindHandle’s client portfolio and expertise into its broader consulting services.
-
February 17, 2024
- Buyer
- BizCom Associates
- Target
- Brand J
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
BizCom Associates, a Dallas–Fort Worth-based integrated PR and marketing firm, has acquired franchise marketing and lead-generation agency Brand J (formerly Brand Journalists). The acquisition combines the two firms' franchise PR, lead generation and development marketing capabilities to create a broader full-service franchise marketing offering; terms were not disclosed.
-
February 6, 2024
- Buyer
- Jaymie Scotto & Associates, LLC (JSA)
- Target
- Forward Vision LLC (Forward Vision Marketing, LLC)
- Seller
- Forward Vision LLC (Forward Vision Marketing, LLC)
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Jaymie Scotto & Associates (JSA) has acquired the assets of Forward Vision LLC, a women-owned, Dallas-based B2B marketing communications agency specializing in technology and network infrastructure. The deal brings Forward Vision's team, executives and 13 client brands into JSA, expanding JSA's PR, digital and global marketing capabilities for telecom, data centers, IoT and green tech clients.
-
October 26, 2023
- Buyer
- Her Campus Media
- Target
- Zfluence
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Her Campus Media has acquired Zfluence, a Gen Z influencer marketing platform founded by Ava McDonald. The acquisition adds Zfluence's community of Gen Z creators and proprietary matching technology to Her Campus Media's portfolio, expanding its influencer marketing capabilities for brands targeting college-aged and Gen Z audiences.
-
October 3, 2023
- Buyer
- PMG
- Target
- Camelot Strategic Marketing & Media
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
PMG, a global full-funnel marketing and technology company, has acquired Camelot Strategic Marketing & Media, a Dallas-based independent media and marketing agency known for CTV/OTT and video buying. The acquisition adds nearly 160 Camelot employees and strengthens PMG's video, CTV/OTT, traditional media and measurement capabilities to enhance its integrated, data-informed offering.
-
- Buyer
- Gravity Global, Elysian Capital III LP
- Target
- 9thWonder
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Addon
Gravity Global, the B2B growth marketing consultancy backed by Elysian Capital III LP, has acquired 9thWonder, a full-service marketing agency based in Houston. The add-on expands Gravity's U.S. footprint and strengthens its data-, media- and creative capabilities as part of its ongoing U.S. expansion under Elysian's ownership.
-
May 24, 2023
- Buyer
- The Futurum Group
- Target
- Visible Impact
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
The Futurum Group has acquired Austin-based B2B marketing services firm Visible Impact. The acquisition brings messaging, content, and sales enablement capabilities into The Futurum Group to support its go-to-market offerings and power its Futurum.AI-Demand tool.
-
May 4, 2023
- Buyer
- Avionos
- Target
- Integrous Marketing
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Chicago-based digital experience agency Avionos has acquired Austin-based Integrous Marketing, a demand-generation and analytics-focused digital marketing agency. The acquisition expands Avionos’ paid/earned media and measurement capabilities to better support client acquisition and loyalty efforts; financial terms were not disclosed.
-
April 4, 2023
- Buyer
- Capillary Technologies
- Target
- Brierley+Partners
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Capillary Technologies, a Bengaluru-based customer loyalty SaaS platform, has acquired Texas-headquartered Brierley+Partners to strengthen its presence in the United States and expand its loyalty services and capabilities. The purchase brings Brierley's 30+ years of loyalty strategy, program design and execution expertise into Capillary's AI-powered platform, accelerating product capabilities and go-to-market reach for enterprise clients.
-
- Buyer
- Phase 3 Marketing and Communications
- Target
- Technology Media Group, Inc.
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Phase 3 Marketing and Communications, an Atlanta-based integrated marketing firm, has acquired Dallas-based Technology Media Group, Inc. (TMG). The acquisition adds TMG's large-format digital printing, fabrication, embroidery, branded merchandise and commercial signage capabilities to Phase 3's service offering and expands warehousing and distribution capacity for Phase 3 clients.
-
March 20, 2023
- Buyer
- Matrix Imaging Solutions, Lakelet Capital LLC
- Target
- DataProse
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Addon
Matrix Imaging Solutions, a Lakelet Capital-backed customer communications provider, acquired DataProse (headquartered in Coppell, Texas) in a deal completed in September 2022. The acquisition adds transactional document design, output and presentment capabilities to Matrix's offering and is intended to expand product capabilities and extend Matrix's reach into additional verticals.
-
January 1, 2023
- Buyer
- BrandWell
- Target
- Content Hacker
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
BrandWell (formerly Content at Scale) has completed the full acquisition of the Content Hacker brand, integrating Content Hacker's content strategy, training and community offerings into BrandWell’s AI-driven content platform. The deal brings Content Hacker founder Julia McCoy and her team into BrandWell to expand the company’s content strategy, creation, and optimization capabilities.
-
November 7, 2022
- Buyer
- Ruder Finn
- Target
- Touchdown
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Ruder Finn has acquired Touchdown, a specialist enterprise technology public relations and communications agency. The deal adds 65 specialists and strengthens Ruder Finn's technology & innovation practice while expanding its presence in Austin, Texas and the U.K.
-
September 13, 2022
- Buyer
- Fusion92
- Target
- Conversion Fanatics
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Chicago-based marketing firm Fusion92 has acquired Conversion Fanatics, an Austin-based conversion rate optimization specialist, to broaden its integrated marketing and performance optimization capabilities. The deal expands Fusion92's data-driven experimentation and optimization offerings, enabling faster marketing performance improvements for clients across e-commerce, SaaS and other verticals.
-
September 6, 2022
- Buyer
- Locafy Limited
- Target
- Jimmy Kelley Digital
- Seller
- Jimmy Kelley
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Locafy Limited (Nasdaq: LCFY) has acquired Jimmy Kelley Digital, an Austin-based SEO and e-commerce marketing firm led by Jimmy Kelley. The acquisition brings Kelley's technology and expertise into Locafy's SaaS local-search offering, and Kelley will join Locafy as Global Head of Search Technology.
-
- Buyer
- Incline Equity Partners
- Target
- RKD Group
- Seller
- BV Investment Partners
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Pittsburgh-based private equity firm Incline Equity Partners has acquired RKD Group, a Dallas-headquartered provider of omnichannel fundraising and marketing services to nonprofit organizations, from BV Investment Partners. Incline said it will invest to expand RKD's digital and data capabilities and pursue strategic acquisitions to drive growth.
-
August 22, 2022
- Buyer
- Optimal (formerly Optimad Media)
- Target
- Effective Spend
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Optimal (formerly Optimad Media) has relaunched under the Optimal brand and acquired Austin-based digital marketing agency Effective Spend to bolster its performance marketing capabilities. Effective Spend founder Brian Wulfe will join Optimal as executive vice president as the combined company expands its paid search, social, SEO, Amazon and retail media offerings across multiple end markets.
-
July 14, 2022
- Buyer
- Stran & Company, Inc.
- Target
- Trend Brand Solutions
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Stran & Company, Inc. signed an agreement to acquire the assets and business of Trend Brand Solutions, a Tomball, Texas–based promotional products and branded merchandise provider. The deal (asset purchase) will expand Stran's presence in the U.S. South—particularly the Houston market—and retains Trend's employees with Trend CEO Michael Krauser joining Stran as Regional Vice President for Texas.
-
- Buyer
- Bensussen Deutsch & Associates (BDA)
- Target
- Idea Planet
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Bensussen Deutsch & Associates (BDA) has acquired Idea Planet, a Dallas-based consumer insight and merchandise innovations agency. The acquisition expands BDA's global reach and manufacturing, sourcing and distribution capabilities while allowing both firms to grow merchandise, collectibles and direct-to-consumer programs for enterprise clients.
-
June 9, 2022
- Buyer
- Flexa
- Target
- Drop Party
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Flexa announced it will acquire Drop Party, an Austin-based marketing technology firm that creates experiential merch drops and end-to-end fulfillment for brands. Drop Party's founders Marco Marandiz and Shayan Hashimoto will join Flexa to lead a new marketing offering (Marandiz will become Flexa's Chief Marketing Officer); terms were not disclosed.
-
April 25, 2022
- Buyer
- Relevate Health
- Target
- ConneXion360
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Addon
Relevate Health has acquired Dallas-based ConneXion360 to expand its Healthcare Professional (HCP) omnichannel engagement capabilities, adding ConneXion360's Treatment Perspectives Recruitment Network, national broadcast/on-demand platform, and 1:1 key account messaging. The deal strengthens Relevate Health's data-driven ElevatedRelevance platform and broadens access to hard-to-reach health systems and HCPs; Relevate Health is PE-backed by Mountaingate Capital and this marks another add-on to its growth strategy.
-
January 20, 2022
- Buyer
- MNTN (Mountain Digital)
- Target
- QuickFrame
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
MNTN (Mountain Digital) has acquired QuickFrame, a video-creation and insights platform, and will rebrand it as QuickFrame by MNTN. The deal integrates QuickFrame’s creator marketplace and AI-driven video insights into MNTN’s Connected TV advertising and Creative-as-a-Subscription offering to streamline creative production and media activation for brands.
-
- Buyer
- Associates International
- Target
- Global Research Group, Inc. (dba Prospect Direct)
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Growth capital
Associates International (Ai) made a minority investment in Global Research Group, Inc. (dba Prospect Direct), a Dallas-based lead generation company; the transaction closed on December 28, 2021. The investment provides Prospect Direct with capital and a strategic partner to support growth and expand its marketing implementation and lead-generation capabilities.
-
December 7, 2021
- Buyer
- PDI (Professional Datasolutions, Inc.)
- Target
- Koupon
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Professional Datasolutions, Inc. (PDI) has acquired Koupon, a digital promotions provider that helps CPG brands and convenience retailers deploy targeted offers. The deal expands PDI's Offer Network scale and capabilities—adding Koupon's experience delivering billions of offers and strengthening PDI's shopper engagement and age-verification functionality for age-restricted brands.
-
December 7, 2021
- Buyer
- BrandExtract, LLC
- Target
- Axiom
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Houston-based brand experience firm BrandExtract has integrated Axiom, a 24-year branding and digital strategy agency, bringing the combined team to nearly 50 employees. The move expands BrandExtract’s capabilities in digital strategy, HubSpot, WordPress, animation/video production and deepens its B2B and B2C client offerings.
-
November 10, 2021
- Buyer
- Scorpion
- Target
- MediaSmack
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Scorpion, a provider of marketing technology and services for local businesses, has acquired MediaSmack, a boutique digital marketing agency serving law firms. The acquisition brings MediaSmack's legal-industry clients onto Scorpion's platform and expands Scorpion's specialized capabilities and client base in the legal sector.
Track M&A activity that matters to you
Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.
Frequently Asked Questions
What types of marketing and advertising capabilities are being acquired in Texas?
Recent Texas deals highlight capability adds across oil & gas market insight, marketing automation and martech enablement, unified commerce (ecommerce plus POS), and performance marketing with cross-channel or rewarded advertising.
Which Texas markets appear most frequently among recent targets?
Austin and Houston are specifically referenced in multiple deal summaries, with several targets described as Texas-based.
Do any acquisitions focus on Shopify or digital commerce?
Yes. CQL’s acquisition of Riess Group is described as building a unified commerce agency with ecommerce and point-of-sale (POS) expertise, and Centerfield’s acquisition of ConsumerVoice expands digital commerce capabilities.
Are there deals aimed at connecting sales and marketing analytics?
Yes. Conquer.io acquired Full Circle Insights to combine sales engagement and marketing attribution into a unified Salesforce-native platform.